In the olden days, we had a thirst for sports coverage. I took a transistor radio to school in 1959 to listen to the World Series during recess. We'd turn on the games as soon as we got home from school to catch the last few innings of a black and white TV broadcast of a Cubs game on WGN.
The 1980 Olympics were broadcast on a delay. USA Today and Sports Illustrated were viable publications.
Now we're saturated with sports...24/7. There is far too much content for anyone to consume in a meaningful way, and it's become overrun with the gambling aspect because the sport itself is less relevant.
Supply has far exceeded demand, and something has to give...