Author Topic: Cord Cutting  (Read 5855 times)

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Online HalfSmokes

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Re: Cord Cutting
« Reply #150: November 12, 2019, 12:29:45 PM »
Disney + is the first major move of going away from the bundle to direct to consumer.   Eventually ESPN's high profile content will end up on ESPN+, and most everything will be available on a direct to consumer service, and the need for a service like You Tube TV will disappear.   Then you have that $50 freed up to spread among the original content services you feel are worth paying for.   I suspect most people will have about 3-5 of the major services and will be looking at less than $50 a month for all their TV needs and wants.

That’s the future that I’m hoping for.

Sports is interesting. I pay for a cable replacement (YouTube tv now, used to be sling) because I like to watch local news while I get ready in the morning and for sports. The local news, I could probably replace pretty easily with a free app if I cared enough to look, sports is harder. Right now, I’m happy to pay what I do because I get what amounts to cable light but with a much better user experience. If YouTube tv and services like it go away, I’m not buying all of the channels I watch individually even if the price is low because it would be a pain to navigate 15 different apps to see what I want to- I’d probably just choose one or two or go without. Last year I missed the Super Bowl because the cbs sports stream sucked and it wasn’t worth the constant buffering to keep watching- it turns out the world didn’t end. I think lot of people will end up in the same situation - missing the can’t miss game turns out to not be a big deal (especially if you don’t care about the teams playing). How many people will pay for an nfl stream, an nba stream, an nhl stream, premier league, sec, b10.... and then have to navigate them individually? Sure I’ll watch Alabama/LSU, but I’m not paying for service for a couple of games a year.

 ESPN is going to have a hard time pricing itself in a post cable world though- right now they’re charging $7 a subscriber, how many of those people would happily not pay and not miss ESPN? I remember reading awhile ago that they’d have to charge something like $30 a month to be revenue neutral (assuming people who watch the station would be willing to pay), but how many people actually would pay that? It probably doesn’t help they they’re locked into some long term rights deals some of which exclude digital rights