I suggest the use one of those password services and generate a term like "%5xFNp^&v!1" so they can be sure they have a unique name. going with something unpronounceable did wonders for Prince's marketing. It'd even let old timers call them "The Team Formerly Known as the Redskins" (TTHKatR).
I prefer "Organization Formerly Known as Redskins" because you can pronounce that as a word: "OFKAR."
