I've drank way too much craft beer and I can honestly say that Heady Topper is the best. It's not a hipster douchey thing about exclusivity, it's just a damn good beer. It's hoppy in all the right places and has the perfect blend of tastes that just strikes the palette and doesn't stop. The thing is, this is TO MY TASTES. If you don't like it, fine, but to me it's, no pun intended, the tops.
For those who are "financially conscious", I threw that out a long time ago as well. Again, I'm not hipster about it. I just like beer, and I am willing to go far out of my way for a good brew. Some people do the same thing with musical instruments, photography, cars*** and so on and so forth. My hobby is beer.
*** My other hobbies include Music, Photography and Cars. I'm a poor bastard, lol.