OH NO! I didn't notice the 420 bit!!!
But yeah, you can't pay for this amount of publicity. Fortunately, there are great chances for contributions to the students and their families and not just line someone's pocket. But there's most likely a bit of that going on too, sad as it is.
But I must admit, if Andrew wants to go there, I'll be ok w/ that. I'm a Virginian through and through. Dan wants him to go to UMD. I want him and the girls to stay in VA, cheaper, too! Plus we have a ton of excellent schools to choose from!