Well, if you put it like that I guess I can relate. Sometimes you just have to look around to make sure no one you know is around before drinking something out of a brown paper bag and having a chat with your fave pigeon.
You guys can act smug all you want, sometimes there's a craving that only McDonalds can fulfill. I think they put some kind of drug in it. Yeah, you feel dirty and like you need to take a shower afterwards, but as you're shoving it down your gullet, it's euphoria.